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Syndicated Radio Programming

Syndicated Radio Programming vs Network Radio Programming

So, in radio terms, what's the difference between 'networking' and 'syndication'?

 

While it may appear that these two terms are fundamentally the same, they are in fact quite different with some key distinctions.

 

A 'Network Programme' is where a station shares it's own content between sites.

 

This usually happens when stations are owned by the same parent company and operate under a single brand. In the UK, Capital FM is a good example of a brand that is networked across a number of areas.