Syndication
Why Radio Networking And Syndication Is The Way Forward
It was announced yesterday by the UK’s Global Radio (owner of Capital FM, Classic FM and Heart) that they were finally, and some would say ‘expectedly’, to make the change within their CHR brands, by networking the remaining stations left over from the Hit Music Network and Galaxy by expanding the Capital FM brand. Now, although I will put my hands up to not understanding why they didn’t extend the “Galaxy” brand rather than dirtying the London heritage brand of Capital FM, I do think this is the right thing to do..
