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A motivated team of radio presenters will undoubtedly perform better and help make your life as Programme Director much easier.
But keeping your team motivated may not feature highly on your list of priorities when you're busy with other duties. So, with that in mind, here is a list of quick & simple ideas so you can offer motivation without it stealing too much of your time.
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In our monthly Radio e-Zine we have a regular feature called PD Tips. These are simple suggestions that Program Directors can take and apply quickly and easily.
In a recent PD Tips column we focussed on station websites and how easy it is to make your radio station website sizzle!
PD TIPS: MAKE YOUR RADIO STATION WEBSITE...
Radio airtime sales is a tough old game at the best of times, but during an economic downturn it gets even harder. As any good Sales Exec will tell you, it’s not easy trying to sell something that a client can’t see, feel, smell or touch.
So, at Blue Revolution we’ve been asking Sales Managers to share their very best tips for generating and maintaining a healthy order book. We’ve compiled 6 of the best ideas, but the question now is... how many of these can you adopt...
It’s very easy when working in radio to be stuck in your office, thinking that “no-one out there understands” and you feel you are constantly fighting battles. But sometimes, programmers, presenters and producers forget that they can be their own worst enemy.
Now please go with me on this one...
On my journey to work, I regularly drive past an estate agents. This estate agents is in a converted double fronted house, so it has those big windows that...
There’s been a lot of talk recently about how ‘streaming radio’ is set to replace the more traditional ‘over-the-air’ broadcast radio.
The argument from those in the streaming camp seems to stem from the fact that more and more of us are heading online to consume audio (and video for that matter). These days you can listen to streaming radio on your computer, your mobile phone... pretty much anywhere.
Now while the argument concerning migration...
